GuangDong Fair News
As the largest, most influential and most comprehensive lighting and LED industry event in the world, how do LED companies seize the hot spot of Guangya Exhibition and conduct exhibition marketing?
Opple lighting analysis: smart lighting cross-border cooperation innovation bases
On the 9th of June, the 23rd Guangya Exhibition opened in the top spot of the lighting industry in China. On the opening day, Opto Lighting's CTO Qi Xiaoming was invited to attend the "Thinking about Lighting and Thinking about Controversy" forum and delivered a speech on "Cross-Border Cooperation and Innovation Base". He shared Opple Art's insights on intelligent lighting technology and ideas and gave the industry a future in smart lighting. The direction of development has brought new ideas and ideas.
Opple toelectronics CTO Qi Xiaoming attends the opening ceremony of Guangya Forum and delivers a speech
Opple CTO Qi Xiaoming shared that currently the lighting industry is undergoing tremendous changes. With the rapid development of Internet of Things (IoT) technology, lighting companies have received tremendous challenges from rapid changes in the industry and outside the industry, regardless of product technology innovations. The change of business model requires that every enterprise must find a new position.
To innovate in the industry requires cross-border cooperation and vertical integration of the core smart value chain. Currently, Opple Lighting is actively promoting cross-border strategic cooperation in the field of home and commercial lighting to comprehensively promote the development and layout of smart homes and cities. In the field of smart homes, Opple joins hands with other top brands in various industries to break the barriers in the industry and build a new interconnected smart home ecosystem. Huawei Hilink, Tencent Cloud Micro, Tmall Elf... Op Art Wisdom can seamlessly connect. In the field of commercial lighting, Oppele's professional intelligent control system provides intelligent overall lighting system solutions for the office building of Shanghai Ocean Tower. Scene-based comfort lighting not only meets the personalized needs of office workers, but also greatly reduces the maintenance cost of the lighting system. And energy consumption. In the field of road lighting, OPPLE has currently launched strategic cooperation with China Telecom and Huawei NB-loT to open the information silo situation of individual street lighting devices at the basic data collection level, and through the cloud coordination, the interconnection between control terminals and street lamp terminals.
Opple Lighting&Huawei cooperated with Zhiqing intelligent reading and writing lamp to debut AWE
In addition to technical excellence, Opple has also been thinking about how to combine cutting-edge technologies with the most innovative product designs to bring better lighting experiences to consumers. During the Guangya Exhibition, Opple Lighting won the 2018 Aladdin Award design category top 10 excellence awards for its design of Bo Hao Solar Music Table Lamps. This product also won the Red Dot Industrial Design Red Dot Award of 2018 in Germany. In the homogenization of product design in the lighting industry, Opple insists on original design and respects and recognizes the original design spirit. Through activities such as “Design Shining Design, Cross-Border Product Design Activities for Optical Languages,” “Original Lights, and You”, the company will continue to incorporate more fresh design blood into Opple Art and impress consumers with design and quality, driving the brand young. Develops and establishes a close relationship with young consumers and brings them a high quality of life.
Opple Lighting Boao – Solar Music Table Lamp won the Top 10 Aladdin Prize for Design Award
The continuous innovation in technology and design has won the recognition of consumers and customers. In 2017, Optronics achieved excellent results with total operating income of 6.95 billion yuan. During the Guangya Exhibition, Opple Lighting not only published insights on the future development of intelligent lighting at the opening forum, but also won the top ten design awards for the Aladdin Prize, demonstrating its profound influence on the industry as an outstanding brand. In the future, Opple Lighting will continue to provide leading and comprehensive intelligent lighting solutions, create more outstanding results, provide consumers with a better experience, and use value to create value.
NVC Lighting: High-Quality Debut by Lighting Quality Lighting Forum
At the exhibition site, visitors and visitors were busy and bustling, but NVC was able to focus on the first day of focusing on its own home - "Light Quality" lighting forum, with NVC and China lighting. With the highly professional industry forum and new product launch jointly organized by the Electric Appliance Association, NVC attracted a high degree of attention on the spot!
The theme of Gao Shannan, director of NVC Design Group, was: Lighting Creates Value, Quality Wins Future. NVC Lighting's technological development has been upgraded from lighting quality to intelligent lighting. In the speech, we learned about NVC's people-oriented professional intelligent lighting solutions. It includes the perfect reflection in the museum lighting. The whole process of value-added technical support, and returning the society with quality products is the most powerful guarantee for them to create value and win the future.
NVC "high-profile" completed the first show of the 2018 Guangya show, new products for the first time in the industry to refresh the presence.